Partnership Development Specialist
Scale Army Careers
📋 Descripción del Trabajo
Our client is a fast-growing company focused on leveraging partnerships and outbound marketing as key drivers of growth. They operate in a high-performance, execution-driven environment, using a mix of outreach, email campaigns, and strategic collaborations to expand their reach and generate new opportunities.
LOCATION
Fully Remote (Work from Home) | 9 AM – 5 PM EST
ROLE OVERVIEW
The Partnership Development Specialist will be responsible for executing outbound partnership efforts and supporting email marketing campaigns to drive top-of-funnel growth. This is a highly execution-focused role where the primary objective is to secure partnerships and book collaborative opportunities, while continuously optimizing outreach and campaign performance.
KEY RESPONSIBILITIES
Partnership Outreach & Lead Generation
– Execute high-volume outbound outreach via email and social media, primarily via TikTok and IG, to secure partnerships
– Identify and build targeted lists of potential partners aligned with the company’s ICP and audience
– Drive conversations toward scheduling webinars and collaborative opportunities
– Manage follow-ups and maintain a consistent outreach cadence to maximize conversion rates
Pipeline Management & Reporting
– Track outreach activity, responses, and conversions to maintain a structured and healthy pipeline
– Monitor performance metrics across outreach and email campaigns
– Identify areas for improvement and continuously optimize workflows and messaging
AI Utilization & Optimization
– Leverage AI tools to improve outreach messaging, email campaigns, and workflow efficiency
– Continuously iterate on prompts and outputs to increase quality and speed of execution
Secondary Responsibilities:
Content Repurposing & Distribution:
– Take existing TikTok content and repurpose it for platforms like Meta (Instagram/Facebook) and YouTube Shorts.
– Edit and optimize content for each platform, ensuring it aligns with best practices and audience expectations.
– Write social media captions and copy to support content distribution and engagement.
Email Marketing & Campaign Execution:
– Create and send email marketing campaigns, including writing copy and structuring campaigns for engagement.
– Run A/B tests on subject lines, messaging, and formats to improve open and conversion rates.
– Manage campaigns within platforms like ActiveCampaign (or similar tools), ensuring proper segmentation and execution.
QUALIFICATIONS
Experience
– 2+ years of experience in partnership outreach, marketing, or lead generation roles
– Proven experience executing outbound outreach (email and/or social media) and securing partnerships
– Experience using email marketing platforms such as ActiveCampaign or similar tools
Skills
– Strong copywriting skills for outreach and email campaigns with a focus on conversion
– Ability to build and manage outbound workflows and pipelines independently
– Strong organizational skills with the ability to manage multiple priorities
– Proficiency in using AI tools to enhance productivity and output
– Excellent written and verbal communication skills in English
– High level of ownership, self-sufficiency, and ability to operate with minimal oversight
– Strong sense of urgency and ability to perform in a fast-paced environment
WHAT SUCCESS LOOKS LIKE
– Consistent generation of high-quality partnerships through outbound efforts
– Strong pipeline of scheduled webinars and collaborative opportunities
– High-performing email campaigns with improving open and conversion rates
– Efficient and optimized outreach workflows that scale over time
– Effective use of AI tools to increase output and improve results
OPPORTUNITY
This is an opportunity to take ownership of partnership-driven growth within a fast-paced organization. You will play a key role in building outbound systems, driving collaborations, and contributing directly to pipeline generation, with clear visibility into your impact and opportunities for growth.
APPLICATION PROCESS:
TO BE CONSIDERED FOR THIS ROLE THESE STEPS NEED TO BE FOLLOWED:
– Fill in the application form
– Record a video showcasing your skill sets